Made in New York, New York
Drawing inspiration from the dark psychology of Bergman Films and contemporary European painting, H Fredriksson offers modern and sustainable womenswear. These garments express traditional Scandinavian sensibilities, transformed by the multi-cultured reality of living in New York City. With a sense of past and present, the designer’s belief in traditional craft as well as in a future of new sustainable fabric technologies is marked in the mindful fabric choices of the collection.
Through balancing tailored garments with oversized and loosely draped pieces she creates a juxtaposition that is the core of the H Fredriksson aesthetic. Her signature abstract prints pair perfectly with simply draped and sewn pieces for a dramatic look that truly showcases her eye for contemporary patterns. The unique H Fredriksson design sensibility neither conforms to nor rejects fashionable trends but rather takes on a fresh artistic approach merely disguised in clothing. This approach to fashion design is how H Fredriksson is redefining American made.